Photographer, Aaron Parsons was in need of a new website to showcase his work, as a platform to match the popularity and success of his photography business. We decided a stripped back, simple design was integral to ensure the beauty of his photography was the focus of the website, without too much distraction.
Full screen imagery was something we wanted to concentrate on, as it ensured that when potential clients visited the website the images were striking and immediately impressive, however also allowing the webpage to still be informative.
The smooth navigation allowed clients to easily browse the website with ease, therefore ensuring the purpose of the website was never lost. The interesting and modern visual aspect of the navigation felt as if it complimented the content of the website effortlessly.
For this website we used WordPress, which allowed us to easily customise the content management system. This was important for this specific project as it allowed us to present the portfolio in a professional way; being able to make adjustments, add galleries, and automatically optimise images.
We ensured this website was mobile responsive, to account for the fact that mobile traffic is now responsible for 50% of all website traffic. It was important to guarantee a website that focuses on aesthetic as well as functionality could deliver this across all devices.